Starmer wades in on World Cup ticket row as pressure mounts on Fifa
Starmer has hit out at Fifa (Getty)
Sir Keir Starmer has condemned Fifa over World Cup ticket prices, branding the situation “unacceptable” and urging the football governing body to ensure fans are not being “ripped off”.
The Labour leader’s intervention follows widespread complaints from supporters who claim they were misled about seat locations and that Fifa’s public statements contributed to soaring costs.
Attorneys general from New York and New Jersey have also demanded answers from Fifa, alleging the organisation has been “artificially inflating prices” and “misleading fans” regarding match ticket sales.
Concerns include fans feeling deceived by the introduction of more expensive “front” category tickets after initial sales, and variable pricing which allegedly increased prices for approximately 90 fixtures by an average of 34 per cent.
The Attorneys General are specifically investigating ticketing practices for eight World Cup matches hosted in New Jersey, including England’s group game and the World Cup final, ahead of the tournament commencing on 11 June.