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Prudential sees new business profit growth slow, announces US$300m share buy-back
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Enoch YiuandChristina ZhaoPublished: 8:21am, 27 Aug 2026
British insurer Prudential announced a US$300 million share buy-back, to be completed by December, as it reported an 8 per cent increase in new business profit for the first half of the year.
The buy-back and slower profit growth came amid market concerns over a potential pullback in mainland Chinese visitors to Hong Kong that could test the performance of insurers in one of their largest markets.
New business profit – a key metric tracking the future profitability of newly written life insurance policies – rose to US$1.38 billion in the six months ended June 30, the company said on Thursday. That matched analysts’ estimates.
The financial results showed a lower growth rate than in the first half of 2025, when new business profit surged 12 per cent to US$1.26 billion.
In the first half of this year, adjusted operating profit increased by 9 per cent to US$1.81 billion, or 58.4 US cents per share.
Annual premium equivalent sales – a major sales indicator combining regular and single premiums – rose 3 per cent to US$3.42 billion, up from US$3.29 billion recorded in the same period last year.
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