This article contains affiliate links, we will receive a commission on any sales we generate from it. Learn more
With the FIFA World Cup 2026 well underway, many have been hosting parties and gatherings to watch and either celebrate, or commiserate, the games. For those feeling patriotic, Sainsbury’s has launched some England Football merchandise, ranging from plates to headbands and pint glasses, and they are currently on offer – so it’s a great time to snap them up before the next game.
Among the standout items is the England Football St. George Reusable Pint Glass, which is now 50p, down from £2, and it holds approximately 480ml. It is ideal for raising a toast and celebrating the next big win.
Next up is the England Football St. George Flag Headband for the same price of 50p, which has two springs with the England flag on top. Or there’s the England Football St. George Pack of 8 Plates for 75p, down from £2, which are perfect for those mid-game snacks.
READ MORE:
- Supermarket’s huge beer deals for the World Cup with bottles for 50p-a-drink
- Marks and Spencer picky tea dip is ‘best I’ve tasted – I couldn’t stop eating it’
For those manifesting some goal scoring and winning matches, there’s also the Football Goal Balloon Banner, which costs £1, down from £3. This foil balloon banner features four 24″ letter balloons and some string, comes in the colour gold, and is perfect for party backdrops, bold celebrations and ‘bringing big match-day energy to any space’, the site says.
Another item, although not currently discounted, is the England Football St. George Waving Flag for £1.50. Plus, for those travelling to watch a game, there’s a handy Sainsbury’s Home Blue Striped Cool Bag, which is perfect for carrying drinks and snacks, especially in the heat. It costs £12, down from £16, and has a 25-litre capacity and can hold 28 cans or six 1.5-litre bottles.
The Football Goal Balloon Banner is available from Sainsbury’s
£3£1Sainsbury’sBuy Now on Sainsbury’s
It could be perfect for the next big game
Last but not least, there’s the Sainsbury’s Home Picnic Blue Outdoor Rug (135 x 135cm) for £9, down from £12. This is a solid choice for pre-or-post match picnics, and it can be rolled up and carried with the handle for easy transportation.
For an alternative, shoppers can grab this Lunomotix World Football 2026 Cup Bunting for £5.99 on Amazon. This includes the 48 countries’ national flags, creating a ‘colourful international football atmosphere’, the listing says, and it’s extra long at 18m.
Over at Argos, and for those who are Lego fans, there’s the Lego Editions FIFA World Cup Official Trophy Model Kit for £135. This is for those aged 12 years and over and is described as ‘a detailed replica of the 2026 FIFA World Cup Trophy, with two human figures holding up the Earth, a golden globe and a plaque’.
View 3 ImagesThis cool bag could be perfect during the heatwaves(Image: Sainsbury’s)
While there are currently no reviews on Sainsbury’s for the merchandise and items above, shoppers have taken to Trustpilot to leave their thoughts on the company. One said: “Sainsbury’s is the best in home delivery. Nearly always have the ordered items, and lovely helpful delivery guys, a happy experience shopping at Sainsbury’s. Thank you.”
Another person wrote: “Easy to use website, good choice of quality products at reasonable prices, and a good number of time slots for home delivery.” Others, however, left some feedback.
View 3 ImagesThe headband could be a fun addition while watching the games(Image: Sainsbury’s)
Another person added: “I have found some short dates on my fresh food items, which is not ideal at all, but I must say that the delivery drivers are always very helpful and friendly as I’m disabled. Keep meaning to phone and let you know that I also find it difficult to get an early delivery as I have a lot of hospital appointments which means that I always need an early delivery.”
Article continues below
Overall, though, many were happy with their experience. Someone else left five stars and commented: “Great for a main or local shop. Usually has what I want. Friendly staff to help with the self-service tills.”
Shoppers can nab England Football merchandise from Sainsbury’s.
